For those of you into Madden NFL 21’s The Yard mode, EA Sports and Madden NFL 21 has partnered with designer John Geiger, to bring in a premium, lifestyle product to the mode tomorrow September 26, as part of Madden NFL 21 SZ1 live service.
John Geiger inspires innovation and designs for the future, through a premium fashion lens, and is a household name among today’s top athletes, with his infamous 002 sneaker worn by NBA players in the tunnel and various sneakerheads worldwide.
— Madden NFL 21 (@EAMaddenNFL) September 25, 2020
The John Geiger x Madden NFL 21 collaboration will feature unique playable experiences, coinciding with digital fashion and footwear capsules, that players can unlock in-game including:
- An exclusive player outfit, blurring the lines of high-fashion and performance football, that highlights a vibrant color palette of electric greens and bright pinks inspired by the hype and energy around NFL Kickoff (available in Madden 21’s all-new mode, The Yard)
- An all-new 002 cleat in multiple colorways, inspired by John Geiger’s infamous 002 Footwear Model that has been a fashion staple for NFL athletes like Patrick Mahomes, Von Miller and AJ Green (available in Madden 21’s all-new mode, The Yard)
- In the Madden NFL 21’s all-new mode, The Yard, players can win with style and earn exclusive gear designed by JG himself by completing the challenge in the Miami Port Field