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EA Officially Changing Name of FIFA Series to EA Sports FC in 2023

EA Sports FC

EA Sports FC

EA Officially Changing Name of FIFA Series to EA Sports FC in 2023

Rumored back in October last year, EA has announced they will officially change the name of the FIFA series to EA Sports FC in 2023.

Everything you love about our games will be part of EA SPORTS FC – the same great experiences, modes, leagues, tournaments, clubs and athletes will be there. Ultimate Team, Career Mode, Pro Clubs and VOLTA Football will all be there. Our unique licensing portfolio of more than 19,000+ players, 700+ teams, 100+ stadiums and 30 leagues that we’ve continued to invest in for decades will still be there, uniquely in EA SPORTS FC. That includes exclusive partnerships with the Premier League, LaLiga, Bundesliga, Serie A, the MLS – and more to come. We are committed to ensuring the next FIFA is our best ever, with more features, game modes, World Cup content, clubs, leagues, competitions, and players than any FIFA title before.

This announcement has no impact on FIFA 23, it is still scheduled to release later this fall with more game modes, features, teams, leagues, players and competitions than any previous edition.

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  1. World Cup content coming in FIFA 23. That's the only valuable info in this. The rest is "we're changing our name but it's MORE than a name change!!!!" nonsense.
    This also seems like a great excuse for EA to mail it in for FIFA 23 and and give us a 22 reskin. Not that we expected anything else at this point, but advertising for a game that's releasing a year after a currently unreleased game seems like a great way for them to do nothing in FIFA 23.
    One good thing I could see coming from this "July 2023" stuff is that maybe this game will actually release before the beginning of the season instead two months after the season starts at of the end of September like FIFA does... It would compete with Madden and NCAA so who knows if that'll happen but it would be nice.

    This new independent platform will bring fresh opportunity – to innovate, create and evolve.

    Would be great of they actually did that, as opposed to keeping **** the same as to not offend the people who spend hundreds/thousands of dollars on packs in FUT. I think we know what they will do.
    PhillyPhanatic14
    World Cup content coming in FIFA 23. That's the only valuable info in this. The rest is "we're changing our name but it's MORE than a name change!!!!" nonsense.
    This also seems like a great excuse for EA to mail it in for FIFA 23 and and give us a 22 reskin. Not that we expected anything else at this point, but advertising for a game that's releasing a year after a currently unreleased game seems like a great way for them to do nothing in FIFA 23.
    One good thing I could see coming from this "July 2023" stuff is that maybe this game will actually release before the beginning of the season instead two months after the season starts at of the end of September like FIFA does... It would compete with Madden and NCAA so who knows if that'll happen but it would be nice.

    It is much more than a name change. The partnership between EA and FIFA is over. That is a big deal
    After all these years of dreaming of the day FIFA would end its exclusivity agreement, Winning Eleven / Pro Evolution / eFootball is the worst it has ever been…monkey paw situation.
    it will be interesting to see how this plays out.....EA has the model in place and will churn away as usual with cash cow ultimate team in place and FIFA will venture off with their own games coming down the road in the future. so are the world cup content and fifa teams the only thing sacrificed in this deal? will FIFA 23 be the last to include the world cup and fifa teams?
    ggsimmonds
    It is much more than a name change. The partnership between EA and FIFA is over. That is a big deal

    Is it though? Nothing is changing in licensing. The name on the box is different but nothing else is changing for EA.
    There will be a 3rd simulation soccer game (made by maybe 2k sports?), so that could be a good thing in the long run but based on the horrific downfall of PES and the lack of competition they are to EA I wouldn't bet on this new FIFA funded game being worth playing any time in the near or long term future.
    b1g
    I hope the NFL pay attention and follow suit. :signball:

    I don't think people realize that this was EA's decision to not overpay for the FIFA name and it has nothing to do with player licensing, team licensing, or simulation licensing. It really can't be compared to Madden in any way.
    PhillyPhanatic14
    I don't think people realize that this was EA's decision to not overpay for the FIFA name and it has nothing to do with player licensing, team licensing, or simulation licensing. It really can't be compared to Madden in any way.

    Well the NFL needs to raise the price. How's that not comparable?
    b1g
    Well the NFL needs to raise the price. How's that not comparable?

    The price of what? Their name? If they did the same thing as FIFA then the only thing that would change is it would be called Madden 23 instead of Madden NFL 23...
    kehlis
    What is FIFA's price versus the NFL's price?

    I have no idea. I just want the NFL to make it some stupid number to run EA away from this monopoly
    PhillyPhanatic14
    The price of what? Their name? If they did the same thing as FIFA then the only thing that would change is it would be called Madden 23 instead of Madden NFL 23...

    That's cool. Whatever it takes for other companies to use the NFL. Options are always better for everyone
    b1g
    I have no idea. I just want the NFL to make it some stupid number to run EA away from this monopoly

    $1,500,000,000... without doing any of the heavy lifting.
    If the NFL was smart, they'd demand a percentage of the MUT $$.
    The only way the license goes up significantly is another suitor coming along. Outside of Microsoft or Amazon diving in, I'm not sure anyone else is going to invest that kind of money.. only to have to build the game from scratch.... WHILE competing against EA, entrenched for 3 decades.
    Its unfortunate, and extremely disappointing, but I can't see any other reality.
    You can completely forget about the NFL forcing this issue with a collection of dinosaur and deadbeat owners. Pond scum like Dean Spanos laugh all the way to the bank with a massive check they did nothing to earn. Its even better than taking Jerry Jones and Bob Krafts shared revenue.
    .. as for this deal, as I would prefer with the NFL, 2 is better than 1. Hopefully FIFA can get a credible title in place.
    kehlis
    What is FIFA's price versus the NFL's price?

    I believe EA pays the NFL/NFLPA 250M per year while paying FIFA 150M per year.
    FIFA are feeling the COVID pinch (same reason they pushed to hold a World Cup every two years) and asked for double.
    Bear in mind that the NFL deal pays for the rights to use all the teams and players.
    When it comes to FIFA, you're only paying for the name and the World Cup license. All the players, all the leagues, are separate. Hell, the rights to the Champions League and Euros are separate, even though both are run by UEFA.
    So what's happening here is the equivalent of EA losing the rights to the name "Madden" but still retaining the full NFL/NFLPA license.
    NOTE FOR POTENTIAL PRYING EYES: This is all publicly available info. I'm not giving away any secrets.
    PhillyPhanatic14
    The price of what? Their name? If they did the same thing as FIFA then the only thing that would change is it would be called Madden 23 instead of Madden NFL 23...

    No. Without the NFL license, you couldn't use official team names, uniforms, stadiums, etc. Without the NFLPA license, you couldn't use the real players. Losing those licenses would kill Madden.
    The FIFA license affects none of that. The players (FIFPro) are a separate license, the Premier League (and every other league) is a separate license, etc.
    For the hockey fans in here, think of FIFA as the IIHF. No impact on the NHL whatsoever.
    DrJones
    I believe EA pays the NFL/NFLPA 250M per year while paying FIFA 150M per year.
    FIFA are feeling the COVID pinch (same reason they pushed to hold a World Cup every two years) and asked for double.
    Bear in mind that the NFL deal pays for the rights to use all the teams and players.
    When it comes to FIFA, you're only paying for the name and the World Cup license. All the players, all the leagues, are separate. Hell, the rights to the Champions League and Euros are separate, even though both are run by UEFA.
    NOTE FOR POTENTIAL PRYING EYES: This is all publicly available info. I'm not giving away any secrets.

    Just gonna increase that size so people can maybe understand this finally... There is no correlation between the FIFA situation and Madden in any way.
    videogamelover
    is this game going to be FIFA 24 rebranded, or does EA have to delete all of their code, that they used for multiple years, and start from scratch?

    EA is taking the word "FIFA" off the cover and releasing the same game.
    When FIFA releases their own game in 2024 (if that even happens) they're starting from scratch. They don't even have a developer working on a game currently based on most reporting I've seen.
    DrJones
    No. Without the NFL license, you couldn't use official team names, uniforms, stadiums, etc. Without the NFLPA license, you couldn't use the real players. Losing those licenses would kill Madden.

    Not sure EA would make a football game if they lost the NFL/PA licenses.
    But they definitely have the capability, if they chose to.
    .. if they went through a divorce with the NFL, I wouldn't put it past them to roll out their best game yet just to give a big finger wave on their way out the door.
    I'm seeing a lot "Madden should do this" comments, I'm not going to argue whether they should or shouldn't but there is a difference between the two.
    Soccer is a much bigger sport globally than Football. EA sports (and Konami or whatever publisher wants to make a soccer game) negotiates individually with the specific leagues. Licensing does sell, that's why they do it. It's a major reason why EA pulled away from Konami during the PS4 generation. PES (now EFootball) has always had superior gameplay, but you have to play in generic stadiums with "Man Red" instead of Man United (unless you have a gaming PC with mods which I do haha). That doesn't sell.
    So when EA is walking away from a 250M licensing fee, that fee is first and foremost for the brand name FIFA. That's not a fee for the premier league or La Liga, arguably the NFL of soccer so from EA's perspective, they are losing the ability to slap FIFA on the box and say "FIFA 22" along with the FIFA branded tournaments. I believe the FIFPRO is the body that license out the players likeness (equivalent to the NFLPA) so again, from there perspective, they think it's a better business move to not spend 250M a year per FIFA's request.
    Madden and the NFL is completely different. The license agreement there is exclusive and includes the NFLPA as well. So if the NFL did the same thing as FIFA, it would be detrimental to EA because they would have to have generic stadiums the NY Blue Vs NY Green and no real players because the NFLPA wouldn't be included. 2K did this in All-Pro 2K8 and it didn't compete because no one wants NY Blue VS NY Green. What I've never understood is why someone wouldn't make a fully mod-able game and allow the community to add what anything into the game. Create great gameplay, allows the community to build the rest but I digress.
    Should the NFL do this to EA? Maybe. I do know they just re-upped through 2026 so they must be satisfied with what EA is doing profit wise.
    If they did raise their licensing price, would that be good for consumers? Of course because it's competition and that's always a good thing.
    The question there becomes "what publisher is going to take this project on?". In the 90's, games were simpler so the opportunity to compete was much easier. Today? Not so much. As much people despised the way sports games are now, the truth is that it would take years for a new publisher to get up to speed with a product that truly meets the market's expectations. It would have to be an already established game publisher with deep pockets and even then, they might think the "road to the black" is too long.
    In a weird way, everyone scolds game companies for being "greedy" but in the same breath are asking the NFL to be greedy and "raise their price" so that it produces the result we want.
    All this to say, it's apples to oranges with this "NFL vs FIFA" thing. One is happy with the results and has all the assets tied to it (NFL) and one thinks they are worth 250M a year and believe the market will bare that for their name only (FIFA).
    Only time will tell if they are right and only time will tell if we can get another NFL game (2026 at the earliest).

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