Bit Fry Game Studios has announced its agreement with On
Already incorporating select NFL players into its existing arcade action NHL-licensed hockey game Ultimate Rivals: The Rink, which we reviewed here and its upcoming NBA-licensed basketball game Ultimate Rivals: The Court, with the NFLPA license, Bit Fry will now flip the script and enable users to play on the virtual gridiron with superstar athletes from across hockey, basketball, baseball, and soccer alongside a select roster of current NFL players.
The agreement grants Bit Fry the right to feature the names, numbers, images, and likenesses of nearly 2,000 current NFL players in an arcade action football game. OneTeam, the NFLPA’s group licensing representative, facilitated the deal.
Ben Freidlin, CEO and founder of Bit Fry Game Studios and the creator of the Ultimate Rivals franchise, had this to say.
Ultimate Rivals: The Rink is available now exclusively on Apple Arcade and will be followed by Ultimate Rivals: The Court.
Bit Fry’s football game is scheduled for release in 2021, with platforms to be announced at a later date.