EA Sports and Manchester City Football Club have announced an "unprecedented" deal that will see exclusive MCFC content appear in the FIFA series of games.
The deal, which was announced at EA Sports' campus in Vancouver this morning, "is unprecedented in both its scale and scope within the computer game industry", says the football club.
As part of the agreement, dedicated Man City content will be distributed through the Club and EA's digital channels, including MCFC 'match simulations' prior to real fixtures and "unique visuals of the City stars in action".
Probably much to the annoyance of fans of the unrecognisable Premier Leagues squads in EA's game, the FIFA firm's captured 360 degree 3D head scan shots of the entire Man City first team.
EA Sports will also give fans the opportunity to download an "exclusive and unique free club specific pack design" prior to FIFA 12's September 30 release, and provide dedicated gaming areas around the Etihad Stadium in Manchester.