Madden 2010 News Post

Everything you see on Sunday, see it in Madden NFL

Wow. Just 3 more days until the NFL season officially ends. To all of us that typically triggers a long lasting bout of sports-related depression that doesn’t subside until a few weeks before the NFL draft, we here on the Madden team are trying to make the best of this opportunity by starting to release information about next year’s game, officially titled Madden NFL 10.

We have a big team full of incredibly smart and talented people working on Madden NFL 10, but I wanted to take the time out to introduce a few more people that everyone will get to know over the coming year. We will primarily be the members of the team communicating outwards with the community. There are a lot of new faces on the team for this year’s game, but luckily I think many of you may know these folks already:

Phil Frazier (http://www.easportsworld.com/en_US/profile/8207621)
Phil “Fillycheze” Frazier is the Senior Producer of the team – “The Don” if you will. Phil has worked on countless versions of Madden in a production capacity, including pretty much every single one on PS2/Xbox/NGC consoles. Phil took over Madden 09 last year very late in the cycle, so (like me) he is quite stoked to have a full product year take place under his direction.

Josh Looman (http://www.easportsworld.com/en_US/profile/10842560)
I’m extremely happy to present the news that Josh Looman has also just recently joined the team. Josh was the lead designer for NFL Head Coach 09, a game that will go down in history as one of the deepest and most realistic football games ever. Josh is helping out all across the game, but will primarily focus on Franchise mode. You won’t find many more people with the attention to detail that this guy has.

Donny Moore (http://www.easportsworld.com/en_US/profile/10843815):
“Commish Don” was Josh’s partner in crime on NFL Head Coach, and along with Josh, Donny is going to work on Franchise mode. Donny worked on the rosters for NCAA & Madden for quite a long time until Head Coach started up. He’s also the resident EA Sports fantasy guru, so look around for “commishdon” on the EA fantasy site for his expert advice during the 2008 season (feel free to call him out on his predictions that went wrong).

At the start of the year when we all joined the team, we all got in a room and immediately came to a unanimous decision on what Madden NFL 10 was going to be all about. You saw it in the title of the post, but I’ll say it again: “Everything you see on Sunday, see it in Madden NFL”. “What does that mean?” you may ask…well it means that we have one goal, and that is to make an NFL football game that is as true to life as possible.

We aren’t about gimmicks; we aren’t about fluff; we aren’t about catering to glitchers or cheaters. We’re focused on emulating what you as an NFL fan are used to seeing on TV, and what many of you players and coaches have seen on the field. For every single update we provide you with throughout this year, feel free to call us out if anything doesn’t stand up to our new mantra.

Since we are mostly new to the team, a big goal of ours was to shake things up and we’re hoping to create a lot of “firsts” for Madden’s history this year:
1. We will be talking directly about features in the game about 4 months earlier than normal.
2. We will be releasing information on a very regular basis this year (looking at once a week as soon as we get things rolling).
3. We will talk about brand new tech that has been implemented before features have even been built around it, and take community feedback to choose what features we actually build.
4. We will be directly communicating on the forums throughout the development cycle, and also making changes in the game based directly on feedback gathered from the posts.

So the big question…”When does the real info start dropping?”

Check back here at Halftime of the Super Bowl for the first real bit of news regarding what is going into Madden NFL 10.

Your pals,
- Ian Cummings & the rest of the Madden team

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Member Comments
# 1 SmashMan @ 01/29/09 01:55 PM
Yeah, Looman!

Oh, and a date/time for info too.
# 2 Kevin26385 @ 01/29/09 01:55 PM
Thanks Ian, can't wait for the Superbowl news!
# 3 ngoulding @ 01/29/09 01:58 PM
This is a good day to be alive!! Its nice to see that Madden 10 is finally going to give us a proper football simulation experience like fans of soccer, baseball, basketball and hockey have. Josh Looman is a legend. Head Coach was one of the most underrated games of last year. Fingers crossed for Adam Schefter in franchise mode!
# 4 Badboy49er @ 01/29/09 01:59 PM
Good to hear Ian, looking forward to it
# 5 SteelerSpartan @ 01/29/09 02:02 PM
Nice Mission Statement Ian

Dig in my man because theres a ton of work to be done, but with great football minds around here, hopefully we can make this contender into a champion
# 6 mmorg @ 01/29/09 02:03 PM
Looking forward to this.
# 7 bonafied0034 @ 01/29/09 02:04 PM
Way to go guys
# 8 cowboysfan440 @ 01/29/09 02:04 PM
this is great and all but i was expecting a little game info but cant wait till the superbowl now
# 9 Joborule @ 01/29/09 02:06 PM
Good to hear. Look forward to the halftime of super bowl.
# 10 roadman @ 01/29/09 02:09 PM
I think I've heard of the team above.

Sounds good. Keep the train rolling!!!!!!!!!!
# 11 ch46647 @ 01/29/09 02:10 PM
I just e-mailed that post to about 10 of my buddies who used to play Madden religiously and stopped around 2007 because of the dissapointment in where the game was going. Ian, I want to thank you so much for all your efforts in communicating with the community. Like I have stated in several posts I have full confidence you and your team can turn Madden from what it is now to an unbelievable game for 2010!

Ian is going to make so many people out there who love playing NFL videogames so happy this year. I personally think being the lead designer for a videogame like Madden has got to be one of the best jobs out there. Madden 2010 here we come!!!!
# 12 bigsmallwood @ 01/29/09 02:14 PM
This is SPECTACULAR NEWS! I will be watching Half-Time of the Super-Bowl!
# 13 Sausage @ 01/29/09 02:16 PM
Wow, this is a big statement and I wish you all the luck in getting done.
# 14 XtremeDunkz @ 01/29/09 02:23 PM
can you imagine how many hits OS will have once the 2nd quarter ends in Tampa
# 15 youALREADYknow @ 01/29/09 02:26 PM
You had me at hello.

Good luck with this year's Madden.
# 16 poster @ 01/29/09 02:26 PM
Thanks a bunch Ian and Co. Looking forward to the upcoming year of info.
# 17 ChubbyBanana @ 01/29/09 02:28 PM
Great News Ian!

# 18 bcruise @ 01/29/09 02:29 PM
So Josh has joined up too? Obviously that's the end of Head Coach, but maybe with those two teaming up on Madden's franchise mode we'll start to see some nice improvements.
# 19 Synkopated @ 01/29/09 02:30 PM
# 20 ewto16 @ 01/29/09 02:31 PM
Normally I'm pretty negative as I find Madden to be a disappointment year in and year out since the 360/PS3 versions.

I must say I'm really excited about the attitude that Ian is putting forth in this post and most of his others.

I really hope his excitement on these boards turns into a great game of Madden.

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