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Kotaku has the scoop. Hmm, I wonder what they have up their sleeves, your thoughts?

Quote:
"It was mentioned only briefly during EA's conference call today, but it was enough to get us interested. While speaking of some more pie-in-the-sky plans EA have for the future of their sports brand, label boss Peter Moore said they were looking at instituting "subscription programs" for their titles, in order to "take advantage" of customer loyalty. Granted, that could be anything, but when you consider Moore also said that future PC titles would "take advantage of online connectivity in a bigger and more meaningful way", a few possibilities spring to mind. Year-round roster updates, perhaps? Or maybe PC/console cross-platform play? Let your imaginations run free."

Member Comments
# 1 bjf1377 @ 07/30/08 11:53 AM
Well, unless this turns out to be something for the greater good of everyone (i.e. greater ability to lengthen the appeal of the game with updates and cross-platform multiplayer), then this could be the proverbial straw that broke the camel's back for many
 
# 2 yamabushi @ 07/30/08 11:57 AM
Quote:
Originally Posted by bigjake62505
"'take advantage' of customer loyalty."

I think they have been doing this for a while.
bigjake beat me to it.
 
# 3 Cod @ 07/30/08 12:23 PM
I have a strange feeling that this "subscription program" is going to cost me monthly to take advantage of all the game has to offer online (e.g. leagues). And for those that don't want to pay monthly, they'll be limited to simple, probably unranked games online.
 
# 4 Stumbleweed @ 07/30/08 03:09 PM
Quote:
Originally Posted by bigjake62505
"'take advantage' of customer loyalty."

I think they have been doing this for a while.
^For the win.

If they really offer some over-the-top services, then I guess it's up to whoever pays the fees whether it's worth it to them or not... but if it's something like Cod mentioned, it's just an ******* move by EA. I'm assuming it would be continued support for the game (patches, roster updates, etc.) beyond the normal period -- depending on the cost, I guess that could be good for some people who get attached to a game and don't always buy the new version every year.

But overall, much like paying for extra jerseys, stadiums, etc., I think this is just another excuse for EA to make extra money beyond the initial purchase.
 
# 5 aenggeorge @ 07/31/08 11:05 AM
so dlaoding roster updates maybe for pors will cost me???? what about ncaaa roster dloads and other stufff?
 
# 6 stoncold32 @ 07/31/08 03:33 PM
He really said "take advantage of" ?

Wow, what a complete....well I dont even have words to describe someone like that.

Customer loyalty, at least back in the day, used to mean something positive, and that companies would REWARD their customers for being loyal. Maybe through disconuts or free stuff.

But EA wants to take advantage of their customers by charging them more for stuff? Unbelievable.
 
# 7 av7 @ 07/31/08 03:39 PM
This would hurt EA more than help them in their plot of world domination. They're just adding another reason to be skeptical and possilby avoid them all together
 
# 8 Cardot @ 08/02/08 01:45 PM
Quote:
Originally Posted by avrbas
This would hurt EA more than help them in their plot of world domination. They're just adding another reason to be skeptical and possilby avoid them all together
That is what I thought a few years back when they proposed charging $$$ for downloadable alternate uni's. While a few people were annoyed, many OS'ers didn't seem to mind a bit.
 
# 9 av7 @ 08/03/08 12:17 PM
Quote:
Originally Posted by Cardot
That is what I thought a few years back when they proposed charging $$$ for downloadable alternate uni's. While a few people were annoyed, many OS'ers didn't seem to mind a bit.
That adds content to a game though, for the most part paying for online use brings nothing new the free version didnt have. What will they add, a ring builder like 08? lol
 
# 10 LingeringRegime @ 08/03/08 07:13 PM
If this is for real, count me out for online gaming with EA Sports Titles.
 
# 11 Shinyhubcaps @ 08/06/08 09:54 PM
To be fair, it doesn't mention anything about having to pay a fee. Subscriptions apply to any service with regular release intervals, and while I thought immediately of paying a fee, it's unfair to assume that's the case.
 
# 12 LX_Theo @ 08/11/08 01:46 PM
If it was a reasonable price, I'd be willing to pay it if they release a new madden or other games every 5 or so years and have a subscription to download expansion packs with new features(instead of release a whole new game) and roster updates. Sounds like it a cool idea if it was done something like that and, once again, had a reasonable price.

EDIT: And now that I think of it, also only if it was only for new content(not online play)
 
# 13 Mobster06 @ 08/12/08 02:22 PM
Just another form of micromarketing, soon that $60 game will only be the base, and we will hafto buy arenas and jerseys and pay for online leagues
 
# 14 stoncold32 @ 08/12/08 02:26 PM
Quote:
Originally Posted by Mobster06
Just another form of micromarketing, soon that $60 game will only be the base, and we will hafto buy arenas and jerseys and pay for online leagues
yep, that's when we'll get the excuse, "wellllllllll, we didnt have time to put x arena, or x jersey, or x player into the game, but you can pay $10 and download them straight to your harddrive"
 
# 15 davin @ 08/13/08 03:31 AM
Maybe I'm just out there, but they are rewarding customer loyalty by generously giving us the opportunity to pay more money? Customer loyalty should work the other way. I buy their products every year, actually reward me for my loyalty: give me free downloads, give me a 10 dollar off coupon.
 
# 16 Shinyhubcaps @ 08/13/08 07:53 PM
Quote:
Originally Posted by davin
Maybe I'm just out there, but they are rewarding customer loyalty by generously giving us the opportunity to pay more money? Customer loyalty should work the other way. I buy their products every year, actually reward me for my loyalty: give me free downloads, give me a 10 dollar off coupon.
Again, it never says you have to give them more money. It could be exactly as you described it should be.
 
# 17 Cardot @ 08/14/08 06:37 PM
Quote:
Originally Posted by davin
Maybe I'm just out there, but they are rewarding customer loyalty by generously giving us the opportunity to pay more money? Customer loyalty should work the other way. I buy their products every year, actually reward me for my loyalty: give me free downloads, give me a 10 dollar off coupon.

I am not a real big EA fan, but this is a pretty normal business practice. Not many companies will give you free stuff unless they feel you may bolt. And I am pretty sure that EA isn't really worried about that.
 
# 18 Shinyhubcaps @ 08/16/08 06:14 PM
Again, nowhere does it say that it will cost anything.

Quote:
It was mentioned only briefly during EA's conference call today, but it was enough to get us interested. While speaking of some more pie-in-the-sky plans EA have for the future of their sports brand, label boss Peter Moore said they were looking at instituting "subscription programs" for their titles, in order to "take advantage" of customer loyalty. Granted, that could be anything, but when you consider Moore also said that future PC titles would "take advantage of online connectivity in a bigger and more meaningful way", a few possibilities spring to mind. Year-round roster updates, perhaps? Or maybe PC/console cross-platform play? Let your imaginations run free.
^ Exactly as it is written in the article.

I subscribe to Internet newsletters and NBA.com fan forum, and neither one costs me money.
 

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