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EA Sports is looking to show their lighter side to the casual audiences. Good or bad?

Quote:
"For us the key is to show almost a lighter side, take ourselves a little less seriously, show that we're all-inclusive. Because the things are in the product there, but if you don't communicate it through the right channels then nobody gets it."

Member Comments
# 1 BigH2k6 @ 07/10/08 08:49 AM
I think this will be detrmined by how well EA does on the Wii versus how well NHl 2K9 from Visual Concepts is received by Wii gamers.
 
# 2 callmetaternuts @ 07/10/08 08:51 AM
Ive got no problem with the Wii being accessible to all gamers, but please done dumb down the 360 or PS3. There are still some hard core sim gamers out there!
 
# 3 yamabushi @ 07/10/08 12:13 PM
Dear EA,
Heres what sells on the Wii; 'Mario _____' and crap like carnival games.
Shocking news, I know, but keep chasing the Dream! one day that pot of Wii gold could be yours!
 

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