News Post

2K Sports to Reveal Cover Athlete for NBA® 2K9
During Pre-Game Show for Game One of the NBA Finals on June 5

Fans can now visit new 2K Sports Community Site to predict next cover athlete and win exclusive prizes

New York, NY – May 22, 2008 – 2K Sports, the sports publishing label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO), today announced that the cover athlete for the highly anticipated basketball video game NBA 2K9 will be revealed through a 30 second TV spot scheduled to air during the NBA Countdown pre-game show for Game One of the 2008 NBA Finals, June 5 on ABC

As part of revealing the new cover athlete, 2K Sports has launched a new community web site, www.2ksports.com/nba2k9, where registered participants can predict the cover athlete for NBA 2K9 from a selection of 16 NBA players. Fans who predict correctly will be entered into a special drawing for the opportunity to win exclusive prizes.

“We’re extremely excited to offer this online promotion to our loyal community of 2K Sports fans, as we think it’s a fantastic opportunity for us to interact more closely with them through a refreshingly fun and rewarding experience,” said Christoph Hartmann, president of 2K. “The NBA 2K franchise is king among basketball players and passionate fans who know and understand basketball. Revealing our cover athlete prior to Game One affords us a unique opportunity to capitalize on the anticipation surrounding the NBA Finals while simultaneously generating excitement for the release of NBA 2K9.”

To enter in the NBA 2K9 cover athlete reveal sweepstakes, participants must register from May 22 - June 4. Official contest rules and other important information can be found on www.2ksports.com/nba2k9. Fans will guess the NBA 2K9 cover athlete from a list of NBA players provided, and all entrants that are correct will be entered into a random drawing to win the sweepstakes prizes on June 5. One grand prize winner will receive the NBA 2K9 cover athlete’s authentic, autographed NBA jersey, along with a copy of NBA 2K9 on the platform of their choice. Ten other first prize winners will also receive a copy of NBA 2K9. All winners will receive their copy of NBA 2K9 upon release of the game.

NBA 2K9, which is being developed by Visual Concepts, is not yet rated by the ESRB and will be available this fall for Xbox 360® video game and entertainment system from Microsoft, PLAYSTATION®3 computer entertainment system, and PlayStation®2 computer entertainment system. For more information, please visit www.2ksports.com.

The 2008 NBA Finals are currently scheduled to tip off on June 5 at 8:30 p.m. EST on ABC.

NBA 2K9 screenshot gallery - Click to view
Game: NBA 2K9Reader Score: 8.5/10 - Vote Now
Platform: PS2 / PS3 / Xbox 360Votes for game: 71 - View All
NBA 2K9 Videos
Member Comments
# 1 BiggD @ 05/22/08 05:15 PM

NBA 2k come out the gates running this year... i like it
# 2 Starrtech @ 05/22/08 05:29 PM
# 3 DTX3 @ 05/22/08 05:48 PM
This just made my day, KOBE THE BLACK MAMBA BRYANT PLEASE!!!!!!!!
# 4 Scott @ 05/22/08 05:49 PM
Awesome...very excited
# 5 jewelz1132 @ 05/22/08 05:55 PM
Andre Iguodala
# 6 rockchisler @ 05/22/08 06:00 PM
I guess this means that no matter what EA does with Take 2 there will be a NBA 2k9.
# 7 DTX3 @ 05/22/08 06:04 PM
Originally Posted by rockchisler
I guess this means that no matter what EA does with Take 2 there will be a NBA 2k9.
Lets hope thats the case, i just cant see EA letting them release 2K9 if they buy them out.
# 8 Parasight @ 05/22/08 06:04 PM
In my mind I'm thinking either KG, Chris Paul or LeBron James.

The real question is: Did they have the balls to pay LeBron his million?

I'm really liking KG as the cover-man though; I think they expected him to land in the Finals so they could have this marketing campaign.
# 9 Scott @ 05/22/08 06:06 PM
I say Paul for the repeat.
# 10 TeeDogg @ 05/22/08 06:21 PM
Originally Posted by DTX3
Lets hope thats the case, i just cant see EA letting them release 2K9 if they buy them out.
why not? wouldnt that just mean EA gets the profits from it?

but im thinking its Chris Paul after the season he had as their current cover guy
# 11 edubbs @ 05/22/08 06:33 PM
This has got to be the earliest that TakeTwo has released the cover athlete for the NBA2K series. They usually keep us waiting until around July/August.

Great News that they will release the Cover announcement this early.
# 12 Chi Dynasty12 @ 05/22/08 06:39 PM
CP3, Kobe, or LeBron

If they get LeBron on the cover EA will have their backs against the wall, everyone would buy that. When I was little I would just buy the game with the coolest cover or commercial, and I know all the kids today would grab the LeBron cover.
# 13 ballaspence9493 @ 05/22/08 07:11 PM
Originally Posted by DTX3
This just made my day, KOBE THE BLACK MAMBA BRYANT PLEASE!!!!!!!!
its not gonna be the mamba. he's already on nba 08 the show and is signed with tht series
# 14 DTX3 @ 05/22/08 07:14 PM
Huh? he was on 07 not 08.
# 15 DC @ 05/22/08 07:19 PM
# 16 Mintsa @ 05/22/08 07:23 PM
Who are the 16 players ??
# 17 Scott @ 05/22/08 07:26 PM
After you sign up, it tells you.
# 18 Chavez21 @ 05/22/08 08:11 PM
I picked Lebron. My second choice would be Chris Paul.

They did a piece in ESPN The Magazine on Chris Paul and in the article he says that he'll text Lebron saying things like "Game-time 10 PM", and it specifically says that they play NBA 2K8 online. It doesn't specify the system.
# 19 Mintsa @ 05/22/08 08:14 PM
Is that the actual shadow of the player ??
# 20 rspencer86 @ 05/22/08 08:17 PM
My vote's in for CP3.

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