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US Video Game Sales Plummet -- NCAA Strongest Game in July

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Old 08-15-2011, 10:13 AM   #1
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US Video Game Sales Plummet -- NCAA Strongest Game in July


The NPD monthly report is out and it's ugly for the video game industry. Game industry sales dropped by 26% in the month, which is a huge collapse, driven mostly by hardware's inability to keep selling with consumers -- perhaps that market is close to being tapped out eh? While the report has a lot of negatives, there are some bright spots for sports gaming.

Most notable is NCAA Football 12's spot at the top:

Quote:
"NPD tips its hat to digital sales, calling their growth "remarkable" and noting growth in this area "combined with a flat to modest decline in new physical sales should result in 2011 showing growth over 2010."

Top of the chart in software sales: NCAA Football 12 (Xbox 360, PS3)."
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Old 08-15-2011, 10:22 AM   #2
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madden 12 will be the leader on september!
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Old 08-15-2011, 10:33 AM   #3
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Re: US Video Game Sales Plummet -- NCAA Strongest Game in July

Well, if it had been known just how "buggy" NCAA has been, it might have been even worse.


That being said, that's a huge drop. Especially when you consider kids are still out of school, etc. You wouldn't think Video game sales would be down in the summer..at least in my opinion.
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Old 08-15-2011, 11:19 AM   #4
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Re: US Video Game Sales Plummet -- NCAA Strongest Game in July

Hopefully this'll make videogame prices decrease.
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Old 08-15-2011, 11:53 AM   #5
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I think I've spent more hours trying to work around bugs in NCAA than actually playing.
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Old 08-15-2011, 12:01 PM   #6
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Re: US Video Game Sales Plummet -- NCAA Strongest Game in July

This doesnt mean anything. There were pretty much zero marquee video game titles this summer. Sales will be back to normal during the fall/winter months.
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Old 08-15-2011, 12:33 PM   #7
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yea the quality of the summer titles this year has been low.
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Old 08-15-2011, 12:35 PM   #8
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I agree with what Auburn said.
If Gamers had any knowledge that the game was so buggy, the numbers would be just as bad.

Also, consider what games really dropped in July along with NCAA for EA to even try and utilize these sales numbers as possitive.

They were the only "Major" video game the Sporting Community was looking to buy, everyone knows that.
July is about College Football release.

I believe the sales numbers are so bad, is because no "Shooters" have been released.

Come October and November, you'll see a spike in video game sales as many Gamers await the release of the highly anticipated shooters.

Battlefield 3 - Oct 25
COD/MW3 - Nov 8
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Old 08-15-2011, 12:40 PM   #9
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Re: US Video Game Sales Plummet -- NCAA Strongest Game in July

It seems Tiburon is still celebrating, too.
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Old 08-15-2011, 01:36 PM   #10
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Like others mentioned above nothing in July that was released was any good other than NCAA so what do they expect. I could see if there was some big titles released and they bombed but nothing worth noting came out. Later this year you got Madden 12, FIFA 12, BF3, Modern Warfare 3 that should all hit big numbers.
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