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Is Peter Moore responsible for the lack of Offline innovation?

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Old 04-15-2011, 02:38 AM   #1
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Is Peter Moore responsible for the lack of Offline innovation?

Here is a link to Peter Moore's vision, dated April 8, 2011 :
http://venturebeat.com/2011/04/08/ea...-digitization/

I think that Moore is the reason for the decline in innovation of the Offline Modes. And one of the main reasons that sales have been declining (?I believe, ever since he took the helm?). The primary reason that I didn't buy M-11' (the first year since it's inception that I didn't buy Madden). And possibly responsible for the recent attrition on the Madden Dev. Team.

"Going forward, Moore said, “Every game now has to be socially engaging.”

We are three years into a strategy to lead in digital gaming, while our competitors have scoffed at it,” Moore said. “The old business models will be around for a while, but they are crumbling.”
So he was the brainchild of the three year decline of the depth and quality of Madden. And the growth of MUT, and the expansion of DLC for things that used to be free.

I think Mr. Moore should be looking at the EA and OS Forums instead of trying to "nudge" us into going along with his idea of how the future of gaming should be.

"The ultimate nirvana will be when the $60 price melts away and consumers start paying a continuous subscription fee for games that are regularly updated online. EA will be able to reward consumers for playing multiple games and link its games together.
“That is the future,” he said. Today, we envision this as a connected experience, anytime, anywhere, where the consumer is in control.”
It’s no accident that EA chose to let the public vote on who will be the cover athlete on its Madden NFL football game’s plastic case.
“We decided this year the consumer gets control,” Moore said.
And one day, there won’t be a plastic case."
Isn't that sweet of Mr. Moore to LET us have control of who will be on the cover? I thought that we already had control of that aspect of the game (it's called a printer, I've got one, and I'm pretty sure by the release date that there will be a custom cover thread, with at least 50 custom cover ideas).

Silly me, I thought that posting on these forums for the past half decade, our input was at least being considered by the Development team, but I see now that it has been a false sense of control. Call me stupid, because it took me all of these years of consecutive disappointing Madden titles to figure this out. That we are just pawns in a Peter Moore dictated steering commitee, who's main intent is to "change" the way that we play games. Change isn't always a good thing.

I think his attempt to get "one step ahead of the consumer" in the gaming market has lost me, and many others as customers. Because I don't want to play a facebook, I-phone, or any other "social media" forms of Madden.

Whats next? A Farmville-esque Madden called Maddenville, where you can walk around a football field with your big headed cartoon guy, and buy a jockstrap via DLC for a mere $5.00? Or TwitterMadden in which you call the plays in 10 words or less?

"If EA can get $2 to $5 out of online game play — in addition to the $60 per game — that could be a huge financial victory because digital delivery of games is a lot cheaper than physical delivery."

Then with all of the DLC (and don't forget MUT), they can squeeze even more cash out of their loyal customers. I guess I am just too old-school, but give me a solid Offline NFL game, and a controller, and I am a happy customer.

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Old 04-15-2011, 02:53 AM   #2
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Re: Is Peter Moore responsible for the lack of Offline innovation?

Quote:
Originally Posted by Reejer
I guess I am just too old-school, but give me a solid Offline NFL game, and a controller, and I am a happy customer.
Couldn't agree more. And I think you are right, Peter Moore never listens to suggestions about the game from fans, he instead gives us gimmicks.

Just look at this article regarding fan involvement in Madden 11 development.

http://www.gytnews.com/articles/news...velopment.html

Moore: "As I’ve said here in this space many times, we take fan feedback seriously and never before has it helped shape the development process as it does today at EA SPORTS. The Madden NFL team, in particular, have become more connected with our fans than ever before, and that connection is being taken to all new levels with Madden NFL 11."
Quote:
Moore mentioned several ways fans have or could get involved:
  • The selection of the cover player. He said the voting "came down to the final days," with the official announcement coming April 22, the same day as the NFL Draft.
  • The demo version of the game. Right now, people can vote for one of three matches to be the demo version: Jets vs. Colts, Saints vs. Colts, or Vikings vs Saints.
  • The ability to influence ratings. Fans will have a chance to give their thoughts on rookie ratings for Madden 11
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Old 04-15-2011, 03:49 AM   #3
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Re: Is Peter Moore responsible for the lack of Offline innovation?

Not just madden. This seems to be the direction with all EA games when it comes to DLC, online play, etc.
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Old 04-15-2011, 03:51 AM   #4
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Re: Is Peter Moore responsible for the lack of Offline innovation?

Yes. It is a business decision.
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Old 04-15-2011, 06:40 AM   #5
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Re: Is Peter Moore responsible for the lack of Offline innovation?

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Yes. It is a very poor business decision.
Fixed that for ya'.

Yeah, I know you'll come back about how it's a good business decision....we can agree to disagree.
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Old 04-15-2011, 07:33 AM   #6
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Re: Is Peter Moore responsible for the lack of Offline innovation?

There are two perspectives in which to see this from:

For us, the "sim" gamers, it's not exactly encouraging. Not damning either, but definitely not encouraging. We have expectations for our sports games, and we're not happy when the focus seems to not be 100% football.

From a business man's standpoint, can I blame Peter Moore? Nope. Yes, I do feel he's out of touch with the offline sports gamer. And yes, we are an important customer base. Clearly, his objective is to grow his business. Period. As such, he and his team have to look for innovative ways to remain one of the leaders in the software industry. That means attempting to see looming trends from around the corner and to be at the forefront of those changes.

I used to despise P. Moore. He was introduced on the heels of Madden 08 (barfs), and signed an extension with the NFL soon after. But three years later, regardless of how much of a hand he's had in Madden, the game has improved under his direction.
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Old 04-15-2011, 07:46 AM   #7
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Re: Is Peter Moore responsible for the lack of Offline innovation?

Quote:
Originally Posted by MJenness
Fixed that for ya'.

Yeah, I know you'll come back about how it's a good business decision....we can agree to disagree.
Bad for customers, good for companies.

I blame marketing and then Peter Moore.
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Old 04-15-2011, 08:03 AM   #8
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Re: Is Peter Moore responsible for the lack of Offline innovation?

Quote:
Originally Posted by MJenness
Fixed that for ya'.

Yeah, I know you'll come back about how it's a good business decision....we can agree to disagree.
It's a bad business decision to you. And me. The educated consumer who knows what they want. But we are in the minority. They majority don't care about realism. They care about big plays and trouncing their opponents into embarrassment, no matter how unlike football their game looks.
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Old 04-15-2011, 08:08 AM   #9
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Re: Is Peter Moore responsible for the lack of Offline innovation?

Peter Moore might be some of the Blame and all. But remember he has people over him telling him what to do with the game year and all. But hopefully this year things has changed with offline franchise mode and it will be much improved. That's my prayers right now. I guess we will find out on May 16 when they do the Franchise mode blog. As to how much improvement had been made? It's still in the dark at this point. But I can't wait to see what kind of improvements have been made.
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Old 04-15-2011, 08:42 AM   #10
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Re: Is Peter Moore responsible for the lack of Offline innovation?

Im not trying to be snarky or overly negative, but Peter Moore seems to only be interested in "Innovating" how they make money as opposed to how they make football games. At this point, I dont really think its even a possibility to see this gaming franchise do things such as "innovative TV Style presentation, halftime shows, never before seen gameplay elements,etc". It just now seems like doing that stuff would ruin their business model.
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