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UNDER ARMOUR & WWP TO UNVEIL CUSTOMIZED CAMO FOOTBALL UNIFORMS & SIDELINE GEAR
Tuesday, 20 October 2009
UNDER ARMOUR AND WOUNDED WARRIOR PROJECT TO
UNVEIL CUSTOMIZED CAMO FOOTBALL UNIFORMS AND SIDELINE GEAR TO SUPPORT AND HONOR U.S. ARMED FORCES
University of South Carolina, Maryland to Wear Special Uniforms and Footwear on November 14th
Baltimore, MD., October 20, 2009 – Under Armour (NSYE:UA) today announced its partnership with the Wounded Warrior Project, a not-for-profit organization that provides programs and services for injured service members and their families. The two have joined forces in conjunction with the University of South Carolina and University of Maryland football teams to recognize the sacrifices made by those who have served and those that continue to serve in our nation’s Armed Forces.
On November 14, in honor of our troops, the University of South Carolina Gamecocks and University of Maryland Terrapins will wear specially designed head-to-toe uniforms for their Game Day match-ups versus the University of Florida Gators and Virginia Tech Hokies respectively. The teams will take the field in black and desert camouflage uniforms featuring the Wounded Warrior Project logo. The uniforms will also have a unique twist; a core value embellishment – Duty, Honor, Courage, Commitment, Integrity, Country, and Service – will replace the players’ last name on the back of each jersey. Both games will be nationally televised.