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Old 07-24-2008, 12:39 AM   #25 (permalink)
fistofrage
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Re: Riccitiello Says Investors Don't Care About Quality

Quote:
Originally Posted by stewaat
Hello....exclusive rights! No competition!

Marketing, marketing, marketing.....casual game that anyone can pick up and beat.

Sounds like a financially winning plan to me!
From a business standpoint, I can't say I'd do anything different. Look what quality and no marketing did for 2k sports. You get the picture. The guys who run the business aspect of EA have their act together.
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